The Matterhorn in Bern.

The commitment of the Westside Shopping and Leisure Centre as the main partner of the renowned music festival Zermatt Unplugged provided the setting for a live advertising event that was as conspicuous as it was stylish. The Valais theme staged by Frey und Frey brings the Matterhorn and an original Müller cable car to Bern-Brünnen. Lovingly crafted details and the systematic use of wood elements put the finishing touches to this Alpine ambience.